The course unit develops communicative, business, and intercultural competencies in English, suited to various professional contexts, corresponding to the B2 level of the Common European Framework of Reference for Languages (CEFR). Throughout the semester, students refine oral and written communication techniques, adapting to different levels of formality, cultural contexts, and traditional and digital communication channels within professional settings.
Communication; business world; interculturality; international tourism; globalisation.
1. Communication in the Business World
Information and public relations
Human resources
Project and team management
Coaching and leadership
Business meetings and organisation
Advertising, social media, and digital business
Professional ethics, sustainability, and workplace justice
Conflict and emergency management
2. Intercultural and International Communication
Cultural diversity and intercultural communication
International English
Business travel
Small talk in different cultural contexts
3. Communication in the Tourism Sector
Hotel management and tourism niches
Accommodation and cultural tourism
Customer service
4. Communication in the Era of Globalisation
International politics and citizenship
Cultural identities and diversity
The Internet and social media
5. Linguistic Competencies
Verbs and tenses
Modal verbs
Subordinate clauses
Prepositions and connectors
Adjectives, adverbs, comparatives, and superlatives
Idiomatic expressions and collocations
Greetings, farewells, and levels of formality
Allison, John, Emmerson, Paul and Jeremy, Townend. The Business 2.0. London: Macmillian Education, 2013.
Coe, Norman. Grammar Spectrum: For Portuguese Students. Trans. by Vanda Meneses Santos and Teresa Barbosa. Oxford: Oxford University Press, 2005.
Cambridge Business English Dictionary. Cambridge and New York: Cambridge University Press, 2011.
Cotton, David, Falvey, David and Kent, Simon. Market Leader (3rd ed.). Harlow: Pearson, 2010.
Dubicka, Iwonna, et al. Business Partner B1+ Coursebook. Pearson Education, 2018.
Mackenzie, Ian. English for Business Studies (3rd ed.). Cambridge and New York: Cambridge University Press, 2010.
Mascull, Bill. Business Vocabulary in Use (Advanced; 3rd edition). Cambridge and New York: Cambridge University Press, 2017.
---. Market Leader (3rd ed.). Harlow: Pearson, 2010.
Oxford Business English Dictionary. Oxford and New York: Oxford University Press, 2005.
Pledger, Pat. English for Human Resources. Oxford and New York: Oxford University Press, 2020.
Strutt, Peter. English for International Tourism (4th ed.). Harlow: Pearson, 2016.
Thompson, Kenneth. English for Meetings. Oxford and New York: Oxford University Press, 2007.
Trappe, Tonya and Tullis, Graham. Intelligent Business. Harlow: Pearson, 2006.
e-Learning
The mandatory evaluation method is continuous assessment.
Continuous Assessment:
– 40%: work carried out throughout the semester, corresponding to two e-Folios (e-Folio A and e-Folio B), submitted via the virtual classroom.
– 60%: Completion of a final written assignment, referred to as the e-Folio Global.