English Communication Techniques
Cod: 51199
Department: DH
ECTS: 6
Scientific area: Language
Total working hours: 156
Total contact time: 15

The course unit develops communicative, business, and intercultural competencies in English, suited to various professional contexts, corresponding to the B2 level of the Common European Framework of Reference for Languages (CEFR). Throughout the semester, students refine oral and written communication techniques, adapting to different levels of formality, cultural contexts, and traditional and digital communication channels within professional settings.

Communication; business world; interculturality; international tourism; globalisation.

  • Communicate effectively and appropriately in diverse workplace environments.
  • Develop oral and written comprehension and production skills across various professional contexts.
  • Analyse professional scenarios and apply suitable communicative strategies for problem-solving and decision-making.
  • Enhance cultural diversity awareness in business contexts.
  • Foster sensitivity towards equality, sustainability, and effective conflict management in professional settings.

1. Communication in the Business World

Information and public relations

Human resources

Project and team management

Coaching and leadership

Business meetings and organisation

Advertising, social media, and digital business

Professional ethics, sustainability, and workplace justice

Conflict and emergency management

2. Intercultural and International Communication

Cultural diversity and intercultural communication

International English

Business travel

Small talk in different cultural contexts

3. Communication in the Tourism Sector

Hotel management and tourism niches

Accommodation and cultural tourism

Customer service

4. Communication in the Era of Globalisation

International politics and citizenship

Cultural identities and diversity

The Internet and social media

5. Linguistic Competencies

Verbs and tenses

Modal verbs

Subordinate clauses

Prepositions and connectors

Adjectives, adverbs, comparatives, and superlatives

Idiomatic expressions and collocations

Greetings, farewells, and levels of formality

 

Allison, John, Emmerson, Paul and Jeremy, Townend. The Business 2.0. London: Macmillian Education, 2013.

Coe, Norman. Grammar Spectrum: For Portuguese Students. Trans. by Vanda Meneses Santos and Teresa Barbosa. Oxford: Oxford University Press, 2005.

Cambridge Business English Dictionary. Cambridge and New York: Cambridge University Press, 2011.

Cotton, David, Falvey, David and Kent, Simon. Market Leader (3rd ed.). Harlow: Pearson, 2010.

Dubicka, Iwonna, et al. Business Partner B1+ Coursebook. Pearson Education, 2018.

Mackenzie, Ian. English for Business Studies (3rd ed.). Cambridge and New York: Cambridge University Press, 2010.

Mascull, Bill. Business Vocabulary in Use (Advanced; 3rd edition). Cambridge and New York: Cambridge University Press, 2017.

---. Market Leader (3rd ed.). Harlow: Pearson, 2010.

Oxford Business English Dictionary. Oxford and New York: Oxford University Press, 2005.

Pledger, Pat. English for Human Resources. Oxford and New York: Oxford University Press, 2020.

Strutt, Peter. English for International Tourism (4th ed.). Harlow: Pearson, 2016.

Thompson, Kenneth. English for Meetings. Oxford and New York: Oxford University Press, 2007.

Trappe, Tonya and Tullis, Graham. Intelligent Business. Harlow: Pearson, 2006.

 

e-Learning

The mandatory evaluation method is continuous assessment.

Continuous Assessment:

– 40%: work carried out throughout the semester, corresponding to two e-Folios (e-Folio A and e-Folio B), submitted via the virtual classroom.

– 60%: Completion of a final written assignment, referred to as the e-Folio Global.